VIZIO hadn't done a brand campaign for a decade. So we had to do something that felt unlike any other TV brand. With a plethora of built-in apps and features, VIZIO can change the way you see the world. Even if you're a raccoon imagining what your life would be like if you owned one.
Awards:
Clio - Bronze
Art Directors Club - Bronze and Merit
Ad Age Kia America is putting Dead Army Skeleton Klub NFTs into its next national advertising campaign.
Ad Forum Number 1 Ad in the US
Best Ad on TV. This summer Kia is bringing back a whole lot of soul
Reel 360 NFT characters star in Kia’s new creative from DnG
Sparkling Ice is an international water company from Preston, Wa and Be Not Bland was the campaign that won us AOR business. We took Be Not Bland and ran with it creating upside-down-right-side-up television spots, making recycling jokes, paper airplane magazine ads, pull tab things and more!
Agency: Wexley School for Girls
ECD: Ian Cohen
CD: Patrick Mullins
CW: Teddy Solberg
Designer: Lindell Serrin
AD: Me
Press:
One of Lowes Foods' most useful services is the Pick and Prep counter. Just pick out your produce and they'll prepare it any way you like while you shop. We dedicated the summer of 2020 to celebrating the wonder of on-demand produce prepping with Choptober, a six week festival of chopping.
On TV, a lawyer-like spokesperson encouraged people to avoid the dangers of the kitchen and use Pick & Prep instead.
Agency: Walrus NYC
ECD: Deacon Webster
CD: Jillian Dresser
CW: Marco Diaddezio
AD: Me
Press:
At the LYNC 2014 Conference, attendees celebrated the modern convenience of communication & collaboration that is LYNC by smashing all the old business "tools" they no longer needed. The SLYNCSHOT was both a huge live event and an online phenomenom : social activity for the conference was up 291% from last year. Yes, an actual 291%. The experience was awarded Microsoft's top internal and worldwide award for the best social program of 2014 and a Silver Addy.
Agency: Wexley School for Girls
ECD: Todd Grant
CW: Andre Vreisman
AD: Me
We wanted to let people know that among the 19 million PayPal merchants were many that would be relevant to them.
Agency: Walrus NYC
ECD: Deacon Webster
CW: Marco Diaddezio
Agency: Walrus NYC
ECD: Deacon Webster
CD: Jillian Dresser
CW: Marco Diaddezio
AD: Me
The campaign is a celebration of dogs being dogs whether they're digging a hole, sleeping on your sofa, or bringing an enormous stick into the house.
Evan Vosburgh penned the tagline and I brought it to life visually.
ECD: Deacon Webster
ACD: Evan Vosburgh
CW: Marco Diaddezio
AD: Me
Some social content created for Lowes Foods.
Agency: Walrus NYC
ECD: Deacon Webster
CD: Jillian Dresser
CW: Marco Diaddezio
AD: Me
Amazon wanted college students to know about their new on-campus, same-day delivery pickup lockers. So we got them that campaign thing, showcasing the unique and sometime bizarre products that Amazon has to offer.
Agency: Wexley School for Girls
ECD: Ian Cohen
CW: Teddy Solberg
CW: Andre Vriesman
AD: Me
How do you get people excited for a museum changing its name (for the fifth time in 16 years), without revealing what the new name is (Museum of Pop Culture), and without being able to use pop culture icons/logos/fonts/images/names (licensing costs). Phew!
Agency: Wexley School for Girls
ECD: Cal McAllister
CW: Teddy Solberg
AD: Me
Ice cream so good people everywhere are getting rid of their toppings.
Agency: Walrus NYC
ECD: Deacon Webster
ACD: Evan Vosbourgh
CW: Marco Diaddezio
AD: Me
With a small budget, KEEN footwear asked to launch their new shoe "UNEEK". The weirdness of shoes name could have been seen as a weakness, but we saw it as its greatest strength. So we doubled down on it with the campaign “Unique UNEEK.”
All in all, the best shoe launch in KEEN history.
Agency: Wexley School for Girls
ECD: Ian Cohen
ECD: Todd Grant
CW: Matt Kappler
AD: Me
The Challenge: Brooks Running was moving its headquarters to Fremont, a Seattle neighborhood known for its eclectic artwork and close-knit community
The Project: The Brooks Medalist, a permanent, 11-foot statue forged from medals donated by Brooks runners everywhere.
Each medal represents a personal accomplishment and a unique story
Agency: Wexley School for Girls
ECD: Ian Cohen
CW: Matt Kappler
Agency: Walrus NYC
ECD: Deacon Webster
CW: Marco Diaddezio
AD: Me
Agency: Wexley School for Girls
ECD: Ian Cohen
ECD: Todd Grant
CW: Matt Kappler
Dragon Days takes viewers back to a simpler time when dragons and humans co-existed peacefully… and then burns it all to the ground. The tongue-in-cheek spot seamlessly contrasts the cheesy, 2-D morning cartoon style of the ‘80’s and ‘90s with modern War Dragons’ rich 3D graphics. Renowned SNL/TV Fun House animator, J.J. Sedelmaier, was chosen as the project’s creative director due to his sharp sense of humor and visionary comedic work.
Agency: Wexley School for Girls
ECD: Ian Cohen
CW: Teddy Solberg
AD: Me
The Presidents of the United States of America (the band) approached me to design and create the album art for their sixth and final studio album. My 10 year old 'Peaches' loving self thought it was certainly surreal to work on.
DOPL is a review app a lot like Yelp except it tailors its reviews to your preferences. So if you were a cat looking for other cats you wouldn't want to run into a bunch of dogs.
Ultimately, we wanted people to remember DOPL in a fun and bizarre way.
Here are a few posters that I've been asked to design for bands over the years.
